Self-Fulfilling Prophecy

Expectations about an event or behaviour influence actions, causing the expectation to become reality, even if it was initially untrue.

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Social and Emotional Influence

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Reinforces expected outcomes through positive reinforcement

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Risk of limiting innovation by focusing on predefined expectations

Best paired with

Users refine their expectations based on real-world feedback.

Progressive Disclosure

Gradual exposure prevents early rigid assumptions from dictating actions.

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Collaboration

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Learning Modules

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Behaviour Change

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Retention

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Trust & Confidence

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Collaboration

The Study

Self-Fulfilling Prophecy explores how individuals' decisions and perceptions are influenced by underlying psychological mechanisms. Research on this bias has revealed its role in everyday behaviours and decision-making processes. Studies often involve experiments where participants' reactions are observed to determine the bias's impact. This understanding helps designers and marketers craft more effective, user-centric experiences.

The result

The results indicate that self-fulfilling prophecy significantly influences decision-making by altering perception, recall, or emotional response. These findings provide valuable insights into cognitive behaviour, informing design strategies.

Actionable tips

1.

Set positive expectations for desired outcomes.

2.

Design feedback to encourage goal achievement.

3.

Test feedback loops for motivation and growth.

Ingredient pairings

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Best pairings

Feedback Loop

Encourages adaptive growth while reducing self-imposed limitations.

Progressive Disclosure

Promotes flexibility in expectations while encouraging balanced perspectives.

Choice Architecture

Improves goal-setting while maintaining user autonomy.

Nudge

Encourages positive reinforcement without manipulation.

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Worst pairings

Scarcity Principle

Encourages unhealthy risk-taking based on false urgency.

Fear of Missing Out (FOMO)

Exploits anxiety to drive impulsive behaviour.

Default Bias

Discourages open-mindedness and reevaluation.

Authority Bias

Encourages blind adherence to externally imposed expectations.

Extra impact of other biases

Enhances credibility by aligning perception with anticipated results.

Pygmalion Effect

Strengthens motivation by reinforcing expectations.

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